Management Board

Management Board

Management Board

Strategy and implementation

BAT’s Management Board, chaired by our Chief Executive, is responsible for overseeing the implementation of the Group’s strategy and policies set by the Board, and for creating the framework for the day-to-day operation of the Group’s operating subsidiaries.


Tadeu Marroco

Chief Executive

Tadeu Marroco

Tadeu became Chief Executive on 15 May 2023. He joined the Group in 1992 and joined the Management Board as Director, Business Development in 2014.

Soraya Benchikh - Chief Financial Officer

Chief Financial Officer

Soraya Benchikh

Soraya joined the Management Board as Chief Financial Officer on 1 May 2024. Her previous roles include President of Diageo Europe, CEO for BAT Eastern and Southern Africa region, and General Manager in BAT France.

Jerome Abelman

Director, Legal and General Counsel

Jerome Abelman

Jerome was appointed Director, Legal and General Counsel in September 2023, having joined the Management Board as Group Corporate and Regulatory Affairs Director in January 2015.

James Barrett

Director, Business Development

James Barrett

James joined the Management Board as Director, Business Development on 1 September 2023. James has been with BAT since 1996, having joined as a Management Trainee and has taken various senior roles including Finance Director, BAT Middle East and most recently as Consumer Director, Wellbeing and Stimulation and Head of M&A.

Luciano Comin

Chief Marketing Officer

Luciano Comin

Luciano joined the Management Board as Regional Director, Americas and Sub-Saharan Africa (AmSSA) on 1 January 2019. He became Chief Marketing Officer on 17 September 2024.

Michael Dijanosic

Regional Director, Asia-Pacific, Middle East and Africa

Michael Dijanosic

Michael joined the BAT Management Board on 1 September 2020 in the role of Regional Director, Asia-Pacific and Middle East. He was previously Area Director for Asia-Pacific and Global Travel Retail. He became Regional Director, Asia-Pacific, Middle East and Africa on 1 April 2023.

Javed Iqbal

Director, Digital and Information

Javed Iqbal

Javed joined the Management Board as Director, Digital and Information, on 1 April 2022. He joined the Group in 1996 and, prior to joining the Management Board, was Area Director for Middle East, South Asia and North Africa.

Zafar Khan

Director, Operations

Zafar Khan

Zafar Khan became a member of the Management Board as Director, Operations, on 1 February 2021, having previously been Group Head of New Categories Operations.

Dr Cora Koppe-Stahrenberg

Chief People Officer

Dr Cora Koppe-Stahrenberg

Cora joined the Management Board as Chief People Officer on 1 November 2023. Her previous roles include Global Head of Human Resources at Fresenius Medical Care and Chief Human Resources Officer for GE Money Central and Eastern Europe.

Paul McCrory

Director, Corporate and Regulatory Affairs

Paul McCrory

Paul joined the Management Board as Director, Corporate and Regulatory Affairs on 1 September 2023. His previous roles include being Head of Marketing Legal and Assistant General Counsel Corporate and Group Company Secretary.

Fred Monteiro

Regional Director, Americas & Europe

Fred Monteiro

Fred joined the Management Board at BAT on 1 April 2023 as Regional Director for the Americas & Europe. His previous roles include being Area Director for Central Europe South and General Manager of BAT Japan.

Dr James Murphy

Director, Research and Science

Dr James Murphy

James assumed the role of Director, Research and Science, reporting to the Chief Executive, on 1 March 2023. James has been with the BAT Group for more than 17 years in various senior roles including, most recently, Executive Vice President, U.S. Scientific Research & Development.

Johan Vandermeulen

Chief Operating Officer

Johan Vandermeulen

Johan was appointed Regional Director, Europe and North Africa on 1 January 2019 (known as Europe from 1 January 2022). He joined the Management Board in 2014 and has held a range of roles within BAT. He became the Group’s Chief Operating Officer on 1 July 2023.

David Waterfield

President and CEO, Reynolds American Inc.

David Waterfield

David joined the Management Board as President and CEO of Reynolds American Inc. on 1 July 2023. His previous roles include being Area Director for Western Europe and Head of International Brand Group.

Kingsley Wheaton

Chief Corporate Officer

Kingsley Wheaton

Kingsley was appointed Chief Corporate Officer on 17 September 2024. He joined the Management Board in 2012 and has held various roles since then – most recently as Chief Growth Officer.