At a glance
Our at-a-glance guide to BAT features key facts and figures about our business. It contains bitesize information around our performance, our targets and our transformation.
Our global business | BAT at-a-glance
As at 31 December 2023 (unless otherwise stated)
5
major product categories
£3,347m
Revenue from New Categories in 2023
26.4m
Consumers of our Non-Combustible products1
46,000+
employees with 135 nationalities at management level
£27,283m
2023 revenue
£12,465m
2023 adjusted profit from operations
22
Years on Dow Jones Sustainability Indices
68
BAT-owned manufacturing facilities
In more detail
We’ve been around since 1902 and have evolved into one of the world’s leading consumer goods companies. We have strong foundations and are excited about our continuing transformation, our purpose to create A Better Tomorrow™ and our vision to Build a Smokeless World.
We have 46,000+ employees globally and operate across three regions: Americas & Europe (AME), Asia Pacific, Middle East & Africa (APMEA) and the U.S.
We have a clear purpose to create A Better Tomorrow™ and are committed to Building a Smokeless World.
We aim to become a predominantly smokeless business by 2035; to acclerate the growth of our Smokeless Products, reaching at least 50% of our revenues by 2035 and to have 50 million consumers of our Smokeless Products by 2030.
Our consumer-centric brand portfolio contains smokeless product brands Vuse (Vapour), glo (Heated Products) and Velo (Modern Oral). Our Non-Combustible portfolio also contains Grizzly (Traditional Oral).
Our main combustibles brands are Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans. Key brands in the U.S. include Newport, Natural American Spirit and Camel.
- Group revenue* +1.6%
- New Category revenue* +17.8%
- Adjusted profit from operations* +3.1%
- Adjusted diluted earnings per share* +4.0%
- Non-Combustible products consumers1 23.9m
- % of revenue delivered by Non-Combustibles 16.5%
* At constant rates
1 Excludes Russia and Belarus
To find out more, visit our Results centre
Our ESG targets
50%
reduction in Scope 1 and 2 GHG emissions by 2030 (vs 2020 baseline)
50%
reduction in Scope 3 GHG emissions by 2030 (vs 2020 baseline)
35%
reduction in water withdrawn by 2025 vs 2017 baseline
50%
renewable energy use by 2030
100%
packaging to be reusable, recyclable or compostable by 2025
45%
increase proportion of women in Management roles to 45% by 2025
Zero child labour
aiming for zero incidents in our tobacco supply chain by 2025
Full
compliance with marketing regulations
Find out more about how Sustainability is front and centre of our business:
Forward-looking statements
This document contains certain forward-looking statements, including "forward-looking" statements made within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. These statements are often, but not always, made through the use of words or phrases such as "believe," "anticipate," "could," "may," "would," "should," "intend," "plan," "potential," "predict," "will," "expect," "estimate," "project," "positioned," "strategy," "outlook", "target" and similar expressions. These include statements regarding our customer target ambition, New Categories revenue targets and our ESG targets.
All such forward-looking statements involve estimates and assumptions that are subject to risks, uncertainties and other factors. It is believed that the expectations reflected in this document are reasonable but they may be affected by a wide range of variables that could cause actual results to differ materially from those currently anticipated. A review of the reasons why actual results and developments may differ materially from the expectations disclosed or implied within forward-looking statements can be found by referring to the information contained under the headings "Forward-looking statements" and "Group Principal Risks" in the Annual Report and Form 20-F of British American Tobacco p.l.c. (BAT).
Additional information concerning these and other factors can be found in BAT's filings with the U.S. Securities and Exchange Commission ("SEC"), including the Annual Report on Form 20-F and Current Reports on Form 6-K, which may be obtained free of charge at the SEC's website, http://www.sec.gov and BAT’s Annual Reports, which may be obtained free of charge from the British American Tobacco website www.bat.com.
Past performance is no guide to future performance and persons needing advice should consult an independent financial adviser. The forward-looking statements reflect knowledge and information available at the date of preparation of this release and BAT undertakes no obligation to update or revise these forward-looking statements, whether as a result of new information, future events or otherwise. Readers are cautioned not to place undue reliance on such forward-looking statements
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BAT
Globe House
4 Temple Place
London
WC2R 2PG
+44 (0) 20 7845 1000